Rabab Hussain returns to SOCIATE as Strategic Communications Director
Part of SOCIATE’s pilot team in 2015, Rabab returns in a new role in 2021
The first member to join #teamSOCIATE in 2015, Rabab has worn various hats from PR Director to her latest role as Strategic Communications Director.
Rabab is responsible for streamlining SOCIATE’s processes while also expanding its communications and network. She’s known and celebrated for her swift problem-solving abilities.
She comments, “Being part of #teamSOCIATE in 2015 gave me a deep understanding of our Agency Founder Rosa’s vision for the agency. We celebrated its first milestones together, we overcame initial hurdles together, and I’m excited to be part of the agency’s ongoing evolution today”.
With a penchant for storytelling and socialising, Rabab holds a Bachelor’s degree in Mass Communication with a major in PR and journalism.
Born and raised in the UAE, Rabab kickstarted her career at one of the country’s largest and oldest publications – Khaleej Times. Part of the editorial team, press releases and press kits were a mainstay of her inbox. This further piqued her interest in public relations, seeing her join the PR world in 2010.
Working her way through some of Dubai’s leading PR agencies, Rabab has worked across various industries from F&B to education. Her portfolio boasts world-renowned brands like MTV, Versace, and Zuma among others.
When Rabab isn’t at work, she’s exploring holistic healing as a certified practitioner in Reiki Level 2. She’s deeply interested in alternative medicine which plays a key role in her personal healing journey as well.