Welcome to Sociate Sofa! A creative space where we do everything from rave about the latest pop culture obsessions to rant about trending issues. We welcome new contributors – if you have a story to share, email it through to hello@sociate.ae
To mark summer vacation season, Team SOCIATE took a walk down memory lane and conjured up their favorite holiday destinations to give you some vacation inspo! Rosa Bullock, Founder and PR Guru Favorite holiday destination: Thailand Favorite memory there: Exploring the island on a scooter. Rabab Hussain, PR Director and…
DetailsStill raging on a caffeine buzz from our first adventure at The Coffee Club (where we tried our hand at being a barista), the second episode of #teamSOCIATE Adventures took us to Vibe Fitness, a boutique fitness studio and our client in DIP. Our team swapped out their heels for sneakers and got…
DetailsLast week, Ayda Grace, blew out her first birthday candle (with a little help from mummy and papa, of course). It’s been a rollercoaster ride since her birth to her first birthday. Not only was it a milestone her for but for me too. Here are some nuggets of wisdom I’ve gathered on this…
DetailsRosa Bullock, Founder and PR Guru McDonald’s Children’s Charity Book campaign is close to Rosa’s heart. McDonald’s UAE published a collection of illustrated children’s books that were priced at five dirhams a pop. With all proceeds donated to a local charity – the books were based on quirky themes like animal welfare,…
Details1. The license applies to social media influencers that conduct online business activities, this includes being paid to promote brands or services 2. Students, government entities, and private bloggers are exempt from this law 3. Social media influencers will have to obtain the same license that newspapers and magazines have to acquire…
DetailsInstastories are the perfect way to capture your audience on the go! People check their Instagram more often than they take a cigarette break – making it the perfect platform to rave about your brand. Instastories are quick, fun, and easy to publish. It’s a tool that both rookies and social media professionals…
DetailsWith Ramadan around the corner, SOCIATE’s food and beverage clients have released their business hours during the holy month. Here’s a round up of their offerings and revised timings during Ramadan. Dusty’s – The urban restaurant and bar will be following regular business hours this Ramadan. It will be operating from 7.30 AM…
DetailsWe recently attended a talk by Google MENA’s first-ever Head of Creative Agencies and Creative Impact at the fab and funky co-working space, Nest in Al Barsha. Straight out of an episode of Mad Men, Alex has badass names like McCann, Cannes Lion, Dubai Lynx – and now Google – under his belt. Spouting…
DetailsNew to PR and have a big ball of anticipation and anxiety brewing inside you? Check this list out and nip those mistakes in the bud. Your future self will thank you! The old battle between CC and BCC This is a textbook mistake that is almost a rite of passage for…
DetailsMark Zuckerberg and his iconic gray shirt. Elon Musk and his determination to accelerate us into the future. Our founder, Rosa, and her personalized professionalism. Everyone’s got a personal brand brewing inside them. Here are some building blocks that form the foundation of a personal brand. Take yourself out to coffee and…
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